FIRM: Digital media and entertainment firm
LOCATION : Hyderabad
ROLE: Content Marketing
Responsibilities
- Design content marketing strategies of the company
- Collaborate with Marketing, Curation, Business and Design teams to produce high quality content
- Content across all marketing channels (Social Media, SEO, Website, Emails, Push Notification, SMS, Blogs, P.R etc.,) need to be monitored and taken care of
- Identify and Deliver engaging content on a regular basis to increase user engagement both inside the firm's platform and outside marketing activities
- Orchestrate digital content strategies across all online platforms
- Analyze content marketing metrics and make requisite changes
- Undertake content marketing initiatives to improve marketing metrics
- Receive customer feedback and generate ideas to increase customer engagement
- Optimize content considering SEO, Google and Social Media Analytics
Requirements
- 3-6 years of Content Marketing experience
- Content marketing experience in Media company is Preferable
- Excellent communication skills both in written and verbal form
- Editorial mindset with an ability to predict audience preferences
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