Content Manager - Public Relations - Internet/Online

About the Job:

- As a Content Manager (PR), you will be responsible for working on the content strategy to meet our marketing objectives and improve audience engagement. You will be working in a fast-paced environment which will require you to take initiatives, manage multiple projects, and work under tight timeframes.

What you will do:

- Create and implement a clear content strategy and executive calendar aligned with the marketing objectives

- Write and produce presentations and press releases; deal with enquiries from the press, and related organizations

- Provide clients with information about new promotional opportunities and current PR campaigns progress

- Liaise with clients, managerial and journalistic staff about budgets, timescales and objectives

- Collaborate with the product team to build required collaterals for PR e.g. Blogs, Video scripts, social media posts/campaigns etc.

- Identify trending topics that would improve audience engagement

- Build SEO-friendly content that helps us get found via search engines

- Direct a positive brand positioning in the market

- Prepare media briefs, and drive differentiated positioning in the media

What you should have:

- Passion about the editorial process

- Strong critical thinking skills Intense attention to detail as well as the ability to see the big picture

- Demonstrated mastery of verbal and written communication skills

- Degree in marketing/communication or any related field