Content Evangelist - Food & Beverages

Our client is one of the largest player in the Food & Beverages industry. It has an extensive distribution system spanning more than a million outlets operating with world class execution standards.

We are their talent search partner and currently scouting for professionals with 4-6 years of experience in Content Writing.

This role continuously explores new platforms and avenues to amplify stories and brand in the external world. It also acts as the coordinator for sourcing news stories, keeping partners and vendors aligned, co-ordinate events, manage deptt processes and finances, collect and collate reference materials and databases. The role is also expected to be a back-up to the Media Relations lead.

Job Responsibilities:

1. To Evaluates, assesses, ties up with new, edgy and developing projects / ideas / content platforms / partnerships / events / festivals so as to further amplify the stories created by the digital and traditional PR teams

2. Discover, develop, decipher materials and content from within pockets so that lesser known stories get told

3. Archive all collectibles, stories, souvenirs and milestones, digitally; for ready access to employees when required

4. Manage dept. budget, finances, compliances and processes

5. Vendor Management - payments, processes, compliances

6. Serve as a back-up to the Lead Corporate Communications and Traditional PR

Functional Competencies:

1. Social and Digital media savvy - Must be aware of all that is going on in this space including technology / platforms / outreach

2. Sense of news / journalism - the ability to sense news and then develop it for stakeholders to get attracted to them

3. Analytics and trend prediction - Knowledge and appreciation of user data and social asset analytics

4. Co-ordination skills across multiple partners and platforms

Business knowledge:

Social media / Public relations management in an agency or corporate

Salary Offered : 15-20 LPA