About Yabx :

Yabx, a FinTech undertaking, aims at simplifying financial access to over two billion un-banked people in the emerging markets of Africa, Asia, and Latin America using the mobile phone device.

Incubated by Mahindra Comviva, a global leader in Mobile Financial Services, Yabx is a part of USD 20 Billion Mahindra Group. Nurtured with an aim to provide tailor-made financial services by leveraging the digital footprints of an individual, Yabx's mission is to create world-class innovative products to improve the lives of people who do not have access to regular financial services.

About the role :

In this role, you will lead the launch of products, and programs to drive awareness and growth. You must possess a blend of business and technical skills, have a big-picture vision and the drive to make that vision a reality with extreme attention to detail. This role requires working with internal cross-functional teams for Go-To-Market efforts as well as outbound responsibilities- creating customer-facing programs and content.

Why is it important?

- This role is highly strategic and cross-functional, focusing on bringing new product features to the market.

- What are the foundational pillars that the job will revolve around ?

Be a technical subject matter expert : This includes understanding the platform architecture, features and functions

Product Messaging :

- Identify target customer segments and relevant personas. Develop and own product positioning, segmentation, messaging, and value propositions that differentiate Yabx in the market

Product Roadmap :

- Work closely with Product Managers to identify needs and sharpen product offerings based on feedback from customers, sales, and competitive offerings

Product Launch :

- Drive product launch strategies by developing clear product positioning and value propositions. Drive launches for new products and releases and manage the cross-functional implementation of the plan.

- Market & Competitive Intelligence - Continuously monitor the market and assess the competition to gain a deep understanding of technology shifts and market needs.

- Collateral Generation - Develop, publish, and share technical content including white papers, blog posts, demos, videos, webinars, training, and tutorials

- Customer Engagement - Keep current on customer's product feedback and needs, including customer's buying behavior, challenges, and motivations to help develop additional messages/collateral

Presales & Solution Consultant:

- Work as an functional consultant for Digital lending Solutions

- Proactively brainstorm or conduct innovation workshop with customers and prospects

- Engaging with customer before release of RFP for influencing technical specifications. Take end to end ownership from solution stitching, demo and technical bid defense and create winning proposals

- Conducting demos of innovative/disruptive solutions from Comviva to customers

- Work with customers to scope and create best in class Digital Lending solutions

- Drive go live along with Delivery team as per plan and manage customer success

Desired Skills and Experience:

Functional:

- Experience in handling complex-sales process across geographies

- Experience in Lending project implementations and Go live

- Domain knowledge of Lending and Payments

- Excellent flair for technology and solution development.

- Prior experience in B2C digital lending business added advantage