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Collegedunia.com - Digital Marketing Strategist (2-4 yrs)
Collegedunia is India's Largest College Discovery Platform and Personal Admission assistant.
CollegeDunia ranks as country's third best education portal by Yahoo India & Business Standard. Collegedunia also featured in Inc42, Economics times, FirstPost, YourStory, and many more.
Job Responsibilities -
- Create Collegedunia's social media strategy across platforms like Facebook, Twitter, Instagram, Pinterest, Youtube, Snapchat, Linkedin and Wordpress blog.
- Plan social media campaigns (communications, contests etc.) in line with the strategy, organizational objectives and budget allocations.
- Creation of weekly communication plan
- Execution Of Social Media Campaigns
- Manage social media campaigns and day to day activities across all Social media platforms.
- Create and maintain an exhaustive Social media calendar.
- Seeding of content into social networks to ensure virality of communication.
- Engage in customer conversations on Social media platforms and moderate user generated content.
- Blogger outreach: Manage a blogger outreach program which will be used for creation of content.
Reporting And Monitoring Of Social Media Platforms -
- Weekly performance reporting of all Social media platforms.
- Develop benchmark metrics to evaluate social media campaigns and report on campaign effectiveness
- Monitor Social media trends and activities of main competitors
Content Strategy -
- Content writing for Collegedunia blog to ensure that the blog gets highly shareable content and also ranks in terms of organic traffic.
- Knowledge of writing for Search Engine Optimization is an added advantage.
- Good command over grammar, punctuation and language.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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