One of the most diversified international oil companies in India's energy sector and a major private sector supplier of crude products and chemicals to India is looking for Cluster Category Manager. The core deliverables of the role are creating and implementing the marketing programs and campaigns for the brand, through deep consumer insights and charting the long term strategic growth road map for the brand. All candidates must be able to demonstrate marketing expertise and commerciality. The critical competency needed are:   a) Strategic Marketing Planning  b) Brand Management  c) Generating Insights  d) Integrated Marketing communication   e) Marketing activations   Success in this role will require a close relationship with cross functional teams including marketing colleagues, sales teams, global marketing and key customers. A good understanding of the external market and competitor activities is essential. As India is a fast growing market, there is also the opportunity to work with the Global marketing teams to provide input to the development of new customer value propositions, particularly in the area of value-added solutions, and to pilot new initiatives. The Cluster category manager will lead the brand through its next growth wave across the South Asia Cluster including India, Bangladesh, Nepal and Sri Lanka.  Key Accountabilities:  - Accountable for Volume and Margin delivery for the respective category. Manage costs for all marketing activity within the assigned budget. Support and participate in the development of Annual plans  - Develop and implement the marketing strategy and plan covering pricing, product portfolio, packaging, training, the proposition and marketing communications plans  - Proactively manage the Brand budget expenditure in line with the marketing plans by working closely with the PR, Digital and Trade Marketing Team  - Monitor and analyze data to understand brand, product and customer performance and trends and take appropriate actions to maximize business growth  In parallel, work closely with the:   (a) Supply chain teams to ensure that all marketing activities are adequately reflected in sales forecasts  (b) Cluster Pricing team to implement the pricing strategy and hierarchy for each sector  (c) Cluster Product Lifecycle Manager to maintain the profitability & performance of the portfolio  (d) Field marketing team to ensure top class delivery of marketing programs  (e) Sales Managers and Regional Sales Leads to ensure adequate buy in on chosen marketing programs  (f) Global brand teams to create the local implementation of global brand initiatives as well as lead the glocalization of the brand campaigns.  Qualification Pre-requisites:  - Post Graduate degree in Marketing (2007-2010) from a premier B School  - Proven marketing experience across consumer and influencer led brands and categories   - Good understanding and experience of analytics based marketing approaches and experience in digital and social marketing  - A good overall understanding and experience of the Lubricants business is desired, but not essential  Additional Pre-requisites:  - Foster the confidence and motivation of the sales force in selling the products, by ensuring clarity of product understanding and full awareness of proposition as well as deploying specific competence / training programs   - Building trust, respect and credibility from a broad group of stakeholders both internally across many functions, and externally.   - Maintain a strategic marketing focus with a long-term view, while balancing the need to meet short-term targets   - Deliver growth plans (market share and profitability) in a competitive scenario   - The marketing programs will have to be delivered effectively in an environment of significant organizational changes

Delhi NCR

Others

Cluster Category Manager - Oil/Energy Sector 

Cluster Category Manager - Oil/Energy Sector  ,Job Description for Cluster Category Manager - Oil/Energy Sector  in Feelance Co. in  Delhi NCR Others for (5-11) years of experience. Apply Now!

Job Description for Cluster Category Manager - Oil/Energy Sector  in Feelance Co. in  Delhi NCR Others for (5-11) years of experience. Apply Now!