ClearTax - Content Marketing Role

Roles & Responsibilities: 

- Understand client's business, strategy and product offerings.

- Experience in In-bound lead generation through content marketing.

- Ideating & deriving 360- strategies along with the subject matter expert team

- Edit and produce online marketing campaign strategy and content while working closely with web designers on page layout, content organization and graphics.

- Edit content for grammar, accuracy, clarity, readability, consistency, and coherence.

- Manage a project from start to completion.

- Independently research subject matter.

- Self-educate through product/category documentation and product use.

- Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)

- Produce customized templates/Collate technical & functional information