Required Head - Marketing & New Product Development for our FMCG Organisation Preferably from Personal Care Business

Job Description :

- Develop both strategic and operational priorities for the marketing function both short and long-term

- Develop and create a marketing strategy through market research and consumer insights for brand positioning and consumer segmentation to promote brand visibility and increase customer mindshare

- Responsible for the achieving budgeted sales and marketing targets for the entire range of company Products for both Domestic and International Markets through the Brand Managers of the respective brands

- Ensure Profitability of all existing Brands.

- Innovative thoughts on New Products/ Business

- Achieve market share objectives as per plan through activities such as ATL & BTL and review the progress to enhance all the brands of the company.

- Responsible for development of new products based on the market insights, consumer research to meet the New Product Development targets as per the Companies Objectives

- Think out of a box for enhancing consumer awareness.

- Branding activities in the International market for better visibility.

- To benchmark and understand market best practices.

- Represent the organization as a progressive leader in the industry in order to capitalize the company position, image and revenue potential.

- Build individual development plans of team members by identifying their development needs to enable higher performance and track progress through reviews on the quarterly basis

Educational Qualifications: Graduate with a PGDM/MBA in Marketing from a recognized B school

Work Experience Requirements: 10-16 years of FMCG experience in leading companies preferably from Personal Care Industry

Skills Required :

- Knowledge about both domestic and international market

- Should have good Leadership skills and be able to motivate the team to achieve synergy.

- Should have a strategic vision - Both short term and Long term.

- Excellent communication and interpersonal skills.

- Should have a track record of growth within the organization.

- Should have the clear and well-defined focus on the objectives

- Excellent communication and interpersonal skills

- Good Analytical skills

- Proven track record in execution excellence

- Language - English and Hindi (Mandatory)

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.