Job Purpose: - Build and execute Category entry and growth plans - Drive innovation - Own the top line and P&L for the category Roles and Responsibilities: - Manage brands profitably and New Product Development - Identifying new business opportunities in the various categories handled by meeting consumers regularly and being aware of need gaps in the market and tapping those areas. - Develop business plans for opportunities identified. - Planning and Implementing the Go-To-Market Plan - Develop the category /brand strategy that delivers consumer loyalty and generates demand. - Develop and execute category advertising and promotion campaigns with cost-effective media mix to support brand objectives. - Conduct regular researches to be updated about the consumer trends - Should always have in-depth understanding of competition and their progresses through regular Market Visits and by means of Syndicated research tools like IMRB panel Data and AC Nielsen Retail Data. - Brand Profitability - Drive cost reduction projects to improve Margins - Coordinate all category product initiatives through the entire value chain to ensure seamless execution and profitable growth Functional Competencies: - Data Orientation - Relationship building - Understanding of distribution Behavioral Competencies: 1. Strategic Thinking - Focusing and driving results for self and others, Creating and communicating a long - term strategy 2. Handling ambiguity - Being Pro-active, Setting the pace and being flexible, Creating a sense of urgency by being energetic 3. Driving Innovation - Being Venturesome, Creative Problem Solving, Relentless follow through and monitoring of processes

Chennai

Cavinkare - eCommerce Brand Manager - IIM/MDI/ISB/FMS 

Cavinkare - eCommerce Brand Manager - IIM/MDI/ISB/FMS  ,Job Description for Cavinkare - eCommerce Brand Manager - IIM/MDI/ISB/FMS  in CavinKare in  Chennai for (2-6) years of experience. Apply Now!

Job Description for Cavinkare - eCommerce Brand Manager - IIM/MDI/ISB/FMS  in CavinKare in  Chennai for (2-6) years of experience. Apply Now!