Description - - Manage brands profitably and New Product Development - Identifying new business opportunities in the various categories handled by meeting consumers regularly and being aware of need gaps in the market and tapping those areas. - Develop business plans for opportunities identified. - Planning and Implementing the Go-To Market Plan - Develop the category /brand strategy that delivers consumer loyalty and generates demand. - Develop and execute category advertising and promotion campaigns with cost effective media mix to support brand objectives. - Conduct regular researches to be updated about the consumer trends - Should always have in-depth understanding of competition and their progresses through regular Market Visits and by means of - Syndicated research tools like IMRB panel Data and AC Nielsen Retail Data. - Brand Profitability - Drive cost reduction projects to improve Margins - Coordinate all category product initiatives through the entire value chain to ensure seamless execution and profitable growth Functional Competencies: - Data Orientation - Relationship building - Understanding of distribution

Chennai

CavinKare - Brand Manager 

CavinKare - Brand Manager  ,Job Description for CavinKare - Brand Manager  in CavinKare in  Chennai for (2-10) years of experience. Apply Now!

Job Description for CavinKare - Brand Manager  in CavinKare in  Chennai for (2-10) years of experience. Apply Now!