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26/09 Nancy Chib
Consultant at Confidential

Views:2778 Applications:777 Rec. Actions:Recruiter Actions:2

Category Marketing Manager - Beauty/Home & Kitchen/Fashion & Electronics (2-4 yrs)

Delhi NCR Job Code: 851598

One of the ecommerce is looking out for Category Marketing Manager

- Responsible for traffic planning at a category level

- Coordinating with the supply/category team, identifying focus product-lines and brands for various campaigns

- Planning and managing on-site merchandising for all the categories - Beauty, Home & Kitchen, Fashion and Electronics

- Coordinating with the supply/category team to understand requirements and improvise accordingly

- Working with the digital marketing team to design and execute category-level campaigns on off-domain platforms (Google, Facebook, IG etc.)

- Working with the design team for creatives; providing insights to design team to deliver creatives that perform better

- Managing and optimising campaign metrics (impressions, CTRs, conversions, ROI)

- Reporting the P/L of each campaign on a regular basis and drive maximum profitability

- Optimum utilization of monthly marketing budget in various marketing activities.

- Work with a team of content and social media experts to build audience for campaigns that deliver powerful messages that align with our business needs

- Monitoring effectiveness of sales and performance of the campaigns.

- Identify and engage new prospects to expand the existing online marketing strategies

Requirements: 

- Minimum 2 years of relevant work experience

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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