Associate Consultant HR at Ingenuity
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Category Manager - OTC/FMCG (8-11 yrs)
Company : Reputed FMCG Company
Position: Category Manager-OTC
Job Description :
- The incumbent will be responsible for managing the existing as well as expanding the OTC strategy,
- He/she will be responsible for business planning for the existing portfolio, doing initial secondary research to propose a medium term strategy for the portfolio
- Conducting requisite researches to validate hypothesis, coordinate cross functionally to develop the product pipeline, developing the communication and media strategy using the creative and media agencies and develop go to market plan in association with the Sales team.
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