Category Manager - Meat Processing Firm

Company Profile:

Our client is one of the reputed Meat Processing Company in Central Africa.

Job Profile: -

- To develop strong consumer insights to inform and optimize brand strategy, campaigns, messaging, innovation, marketing strategy, and brand positioning to build equity and brand affinity.

- Plan and execute all communications and media actions on all channels.

- Create and manage promotional collateral to establish and maintain product branding.

- Manage the budget for advertising and promotional items by brand.

- Conduct ongoing analysis and reviews on brand sales performance through analyzing sales reports and identifying gaps.

- Driving brand(s) portfolio by innovation and optimization.

Desired Candidate:-

- MBA with Minimum 8-10 years experience in Marketing Communication & Brand Management with Meat Processing Company.

- Africa experience is MUST.

- French Language is preferred.