Category Manager - Marketing - FMCG/FMCD - IIM/ISB/MDI/FMS

Category Manager - Marketing - MBA (TIER 1/ TIER 2 College), Bangalore

- Drive volume and net revenue growth while improving market share as per annual operating plan

- Define brand architecture and develop marketing strategy to strengthen brand equity for long term growth

- Develop brand communication in-line with Global guardrails while being relevant to local consumers

- Partner with agencies in implementing ATL, digital, PR and activation plans efficiently within budgets

- Lead product, packaging, pricing and channel initiatives collaborating with cross-functional team