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13/08 Nazia
Manager - HR Recruitment at Ingenuity Inc

Views:923 Applications:627 Rec. Actions:Recruiter Actions:80

Category Manager - Home & Personal Care - FMCG (5-8 yrs)

Mumbai Job Code: 840317

Category Manager - Home & Personal Care - FMCG

Position : Category manager Home & Personal Care - FMCG

Job Description :

- This is a category manager role for managing Home & Personal Care Category.

- The role requires a lot of creativity to build brands and categories from scratch, it will deal with a lot of cross functional collaboration, Micro marketing strategies, Channel Collaboration, Digital & E Com Marketing For Brand Building As Well As Performance and Building Brands In Lifestyle Channels

- Own and manage the product development lifecycle by working closely with Marketing,

Procurement, Operations, R&D, Quality functions :

- Develop Brand Positioning, Identity & Architecture for consistent brand development

- Develop yearly category business plan, marketing plan, quarterly and monthly forecasts

- Coordinate with Sales & Supply Chain for ensuring achievement of monthly, quarterly and yearly business objectives

- Plan & Implement Brands Marketing Plan For Achievement Of Business Objectives

- Collaborate with Sales on development on trade marketing plans for the category

- Identify Innovation & Renovation Opportunities and Implement the same thru cross functional coordination

- Identify brands research needs and implement the same

- Develop the brands communication strategy and implement the same thru Offline & Online Media

- Collaborate with E Commerce For Performance Marketing & Brand Development On The Platforms

- Plan & Implement Brands Promotional Needs Thru Active Collaboration With Cross Functional Teams

- Track Brands Performance on business metrices, plan and implement appropriate actions to achieve business objectives

- Experience preferably in consumer or FMCG company as a brand manager with experience of Activation, Innovation & Equity Management

- Detailed JD will Be providing on basis of interest

- Kindly send CV with CTC details

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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