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23/05 Chetna Sharma
Senior HR Consultant at CIEL HR Services

Views:1133 Applications:275 Rec. Actions:Recruiter Actions:46

Category Head - Retail/FMCG (10-15 yrs)

Mumbai Job Code: 1099722

Vacancy for Category Head role with Retail (FMCG) Brand for Mumbai


- Lead the strategy & thinking for the FMCG private labels - for both existing and new categories

- Be the catalyst for product quality sustenance & improvement

- Drive the new product development process from idea to launch; own the GATE process

- Identify opportunities for new categories with detailed data analysis and creating detailed launch plans

- Analyze market trends and competitive data to identify opportunities and make recommendations for maximizing revenue and profitability

- Monitor the brand health measures - market share, consumer stickiness, geographic dispersion, etc.; identify gaps, areas of improvement to enable data-backed decision making

- Lead the product mix (pricing, SKU's, distribution, pack graphics) and support product development team

- Own the packaging design development process in close coordination with packaging team and design agencies

- Work alongside consumer research team and agencies to better the customer/product understanding

- Work closely with operations teams to ensure superior in-store execution

- Passout of a reputed management institute with rich marketing experience from FMCG sector (need from a company of upto INR 2000 Cr. turnover)

- Multi-category exposure with Foods FMCG would be preferred

- An individual who is seeking to make a career in business roles going forward

- Strong analytical and insighting skills wih an eye for detail

- Understanding of competitive landscapes - propositions, pricing, promotional and distribution strategy

- Ability to work seamlessly in cross-functional teams, managing complexity and to get work done

- Should be fine with regular travel

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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