Category Head - Paint Industry (15-20 yrs)
Category Head-Mumbai (Paint Industry)
Experience : 15 + years
Compensation : Up to 75 LPA
- Full time MBA From Tier I ,Tier II school
- Only Decorative Paint experienced candidates are preferred
- Research and analyze data and market insights
- Search for insights into consumer needs and wants
- Plan and implement long-term development strategies for product categories.
- Design exit strategies for unsuccessful products.
- Build and maintain long-term relationships with vendors
- Place appropriate orders
- Ensure product availability
- Strategize positioning of a product category in order to maximize its visibility
- Collaborate with the marketing team
- Research competitors and suggest appropriate pricing and promotional activities
- Work with customers and merchandisers and find new ways of expanding product categories
- Calculate forecasts for product demand trends
- Manage and track budget .Ensuring top line and profitability.
- Promotion of brand, Planning and developing marketing strategies.
- Initiating and executing activities for prelaunch & Launch plans.
- Executing promotional/communication plans across all ATL/BTL activities.
Team Management :
- Strategize and drive the growth of core and focused products by identifying opportunities and analyzing trends and getting the plan implemented by the team
Please share your resume on WhatsApp 7977140849
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