- Develop product marketing priorities partnering with Business Leaders, Marketing Team, Product Team, Channel partners & other internal/external facing teams, including strategies to grow revenue and reach new customers while also upgrading existing users. - Devise ROI-maximizing digital marketing programs to meet product awareness and acquisition objectives. - Develop strong benefits-focused messaging with customer insights in partnership with product managers to successfully communicate value proposition to all customers and prospect segments. - Deep knowledge of customers and competitive marketing programs, which is used to develop effective marketing programs and messages. - Develop & manage marketing budget for the product line to meet marketing objectives & measures results of marketing programs. - Plan and conduct regional, product and segment-specific research to understand the awareness, usage, positioning resonance, competitive landscape, customer segmentation, and customer satisfaction drivers. - Act as product, domain and market expert through presentations & demo videos and onboarding videos to customers. Preferred Background and Experience (Must Haves): - 4+ Years experience in Marketing. - Experience of launching at least 1 B2C product. - Exposure of managing at least 1 Mobile product. - Familiar with product marketing tactics - eg. Integrated marketing campaigns, performance, content, etc.

Any Location

Bangalore

CampK12 - Manager - Product Marketing  

CampK12 - Manager - Product Marketing   ,Job Description for CampK12 - Manager - Product Marketing   in Camp K12 in  Any Location Bangalore for (4-9) years of experience. Apply Now!

Job Description for CampK12 - Manager - Product Marketing   in Camp K12 in  Any Location Bangalore for (4-9) years of experience. Apply Now!