Upgrade to Pro Member
Management Trainee at Pylon Management Consulting
Views:538 Applications:196 Rec. Actions:Recruiter Actions:148
Campaign Tracking Role - Analytics - Bank (3-8 yrs)
Education: B.Tech/MBA/M.Sc
Note: Only female candidates can apply
- Depth of expertise in marketing analytics, especially related to marketing campaigns tracking, Design of Experiments & attribution
- Expertise in creating high impact presentations and effective visualization towards conveying key insights from analyses
- Experience with in-depth marketing analytics and problem-solving, ability to think strategically while being detail and execution-oriented, and success in managing competing priorities
- Knowledge of / experience with multi-channel and cross-channel attribution
- Expertise in creating and driving quantifiable metrics/KPIs and leverage consumer data to find quality customers to acquire, engage, retain and reactivate through various marketing channels
- Strong influencing skills is a must for this role
Qualifications:
- 3-8 years of experience in marketing analytics roles with exposure of working in financial services
- Experience in creating high impact presentations for conveying analytical insights to a diverse set of stakeholders
- Working knowledge of basic statistics and proven track record of using statistics in past projects
- Strong Knowledge of marketing analytics techniques & platforms including digital tools such as Adobe site catalyst, SAS & SQL.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
2-Step Verification - Action Required
We've updated our security procedures!
Your privacy and security are important to us. We've recently updated our security measures to make iimjobs.com safer and more secure for you. This change requires you to reset your password.
Please reset your password using the link sent to your email. If you did not receive any email, please check your spam folder..
