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Sr. HR Executive at Impeccable HR Consulting Pvt. Ltd.
Views:114 Applications:20 Rec. Actions:Recruiter Actions:3
Campaign Manager - BFS (5-10 yrs)
Job Purpose :
Be a critical stakeholder in building, delivering personalized & intelligent digital communication for asset business in the bank!
Roles & Responsibilities:
- Manage digital marketing objectives via campaigns for asset portfolio, working with product, Marketing, Mark Ops team to drive growth.
- Work with marketing to create sharp digital communication across various owned media with clear value proposition for that segment.
- Work with BIU to communicate to the right segment for driving growth.
- Drive campaign analytics for the asset products with team of business analyst & data engineers.
- Share performance report with key stakeholders - KAM, Product, Marketing & tweak campaign strategy basis outcomes.
- Conduct A/B testing to experiment various channels, creatives, approach leveraging HPE ecosystem.
Educational Qualifications:
Graduate - Any
Experience: 5 years +
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