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14/08 Prashant Kumar
HRBP at Bytedance Technologies India Pvt Ltd.

Views:5445 Applications:462 Rec. Actions:Recruiter Actions:14

Bytedance - India Director - Product & Operations - Helo (10-20 yrs)

Gurgaon/Gurugram/Mumbai Job Code: 732031

Bytedance, a Chinese Content discovery app company which owns the platforms like Tik tok, Vigo, Helo. With business growing, we leap into next phase and looking forward for a senior leader to support the business for India market.

Helo : A brief intro :

Helo is India's leading social media platform connecting global desis, empowering users to better express themselves by consuming and sharing latest news & views, viral content, celebrity news, trending topics and more in 14 Indian languages.

Helo is also available in countries with active Indian communities such as USA, Canada, Singapore, Malaysia, Saudi Arabia, UAE, Oman, Kuwait, Qatar, Nepal, Sri Lanka, South Africa, and Bangladesh. Helo is an AI-powered, visual platform making possible seamless content consumption and sharing. Helo bridges the information gap for Indians, narrowing the digital divide for the larger population communicating in their mother tongues.

Helo makes popular celebrities, political figures and key influencers more real and accessible for the wider audience. Most users of Helo are Mobile First, young users aged between 15 & 30 years. These users are primarily dependent on mobile phones for day to day information. Categories that do well for regional users include 'Regional News', 'Sports', 'Cinema/Entertainment', 'Society/Culture', 'Politics' and 'Career/Job'.

Job Description :

1. Responsible for the overall operation and expansion of the product in the target market, including business development, operation, content growth, Content safety and data analysis

2. Understand the business goals of the company, interpret the goals into detailed business plans and quantitative targets, and optimize the India operations on content operation, user operation, and safety operation to reach the business targets

3. Driving an integrated business strategy to accelerate audience (DAU, MAU) and Monitoring user generated content - engagement, retention and safety

4. Collaborate with the leadership team, provide feedback on India business, and provide constructive suggestions based on local observations, to enhance the user experience in the India market.

5. Establishing Helo as no. 1 UGC social media platform by nurturing the creator's community

6. Responsible for management and development of the India team members, including providing managerial guidance, identifying high potential talents, and providing mentorship and training in the day to day operation

Some of the Media Releases for you to refer :

Women-friendly workplace:

Maternity and Paternity Benefits

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