ByteDance - Head - Monetization Marketing (15-25 yrs)
Job description :
As the Head of Monetization Marketing (India) at Bytedance, you will be growing our B2B sales marketing team to new feats in the future!
Responsibilities :
- Develop marketing solutions across all monetization marketing programs, communication channels, regions, and functions
- Lead a high performing, collaborative team and inspire leaders across multiple disciplines.
- Utilize our communications vehicles and marketing efforts to launch stories and programs to scale.
- Identify marketing methods of scale to land key messages and drive adoption of Tik Tok's marketing solutions.
- Develop and cultivate cross-functional relationships across teams.
- Conceptualize and implement business marketing strategy plans across all the consumer business.
Team's Reporting to the Monetization Marketing Head :
1) Brand Strategy
2) Event Marketing
3) Content/Social Media Marketing
4) Creative
Job requirement :
Qualifications :
- Minimum 15 years of consumer/tech experience, managing large B2B Marketing teams.
- Experience in B2B marketing, preferably in media space
- Experience with the use of analytics tools and ROI metrics.
- Proven track record delivering creative, integrated consumer demand and education programs.
- Experience in building, executing, and measuring data-driven marketing programs across online and traditional channels.
- An innovative marketing leader with a broad, diverse marketing background.
- Knowledge of how to guide a brand's reputation during crisis management.
