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13/05 Gaurika Babal
Talent Partner at ByteDance Company

Views:1696 Applications:554 Rec. Actions:Recruiter Actions:99

ByteDance - Brand Strategist (3-5 yrs)

Gurgaon/Gurugram Job Code: 822015


- Support the sales team to come up with strategic sales proposals and secure inventory availability for clients

- Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development

- Collaborate with content partnership and product colleagues to develop, test, execute, and measure ideas for specific brand and agency clients

- Knowledge of digital third-party servers, measurement, content and media verification partners

- Glean insights from data, and use that data to make client recommendations and inform future proposals

- Work with both sales and ad ops teams to timely launch, and assist in campaign optimizations to ensure revenue is maintained and balanced with client goals

- Prepare reports used by sales teams for forecasting, analysis, and budgeting

- Monitor campaign delivery and make adjustments/recommendations accordingly

- Participate in client communication and provide product recommendations with the sales team

- Campaign trouble-shooting when needed


- College degree

- 3-5 years- experience in digital media and marketing at an agency, publisher or brand.

- Superb understanding of Bytedance's owned-and-operated properties

- Demonstrated ability to manage multiple projects under tight deadlines in a fast-paced environment

- Excellent skills in MS Office (Excel, Word, PowerPoint); Knowledge of media syndicated research, media billing and ad servers.

- Strong understanding of digital marketing, especially the mobile, social landscape in India

- Excellent communication skills in person, over email and on the phone

- Self-starter, fast learner who is detail-oriented and has critical thinking

- Ability to work independently and as a team across different departments

Women-friendly workplace:

Maternity and Paternity Benefits

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