Business Leader - Consumer Analytics SaaS Solutions

ROLE : Business Head - Customer Analytics

REPORTS TO : Chief Product Officer

EXPERIENCE : 15 Years +

EDUCATION : Engineer + MBA

LOCATION : Bangalore

BROAD RESPONSIBILITIES :

- Own the business plan and revenue for the Restaurant Analytics SaaS offering.

- Responsible for working with Sales to acquire new customers, accelerating the sales pipeline.

- Lead product demonstrations, customer workshops - contextualize, translate requirements and articulate portfolio fitment.

- Lead customer presentations - participate in Pre-Sales conversations, customer proposals.

- Train Sales & Inside Sales teams on product capability, competitive value proposition and market trends.

- Own revenue targets for the portfolio through various GTM motions.

- Own Go-to-Market motions for Restaurant Analytics SaaS offering globally.

- Identify target markets, opportunity sizing, competitive value proposition

- Create sales assets to drive GTM - solution pitches, demo scripts, battle cards, tele-sales scripts, email content and such.

- Create marketing assets to support GTM motions - website content, product brochures, white papers, competitive value propositions, ROI calculators.

ESSENTIAL REQUIREMENTS FOR THE ROLE :

- Must possess a degree in Engineering or Sciences and an Advanced Degree in Management.

- Experience in Sales & Marketing in a SaaS business environment.

- Entrepreneurial experience in setting up new businesses.

- Possess upwards of 15+ years of experience in deploying customer and marketing analytics solutions within consumer marketing organizations - Retail, CPG, Hospitality industries.

- Understanding of the BI and Analytics market and the competitive landscape.

- Deep expertise in using digital channels for product marketing and demand generation.

- Strong executive presence and communication skills.