Business Head/Product Head - Gaming Firm

Our Client is a leading Firm into Gaming world, we are looking for a Product/ Business Head for the firm as a mini CEO driving the p&l, operations, as well as the technology platform. 

Key Responsibilities:-

- Plan and execute

- Measure and report performance

- Identify trends and insights, and optimize spend and performance based on the insights

- Brainstorm new and creative growth strategies

- Plan, execute, and measure experiments and conversion tests

- Collaborate with internal teams to create landing pages and optimize user experience

- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

- Instrument conversion points and optimize user funnels

- Collaborate with agencies and other vendor partners

- Reports creation using Google Analytics/other SEO Tools for tracking and analysis of traffic metrics through various SEO initiatives

- Driving website awareness and traffic with Facebook and Google Ad campaigns

- Managing PPC marketing budget with optimum utilization

- Analytically tracking and improving the success of social media marketing programs