Business Head - Online Channel - Food Products - IIM/ISB/MDI/FMS (8-12 yrs)
Business Head - Online Channel
Industry : FMCG / Foods / Beverage
Category : Sales & Marketing
Skills : eCommerce
Job Type : Permanent
Job Description : This is an opportunity to work with the founders and establish the online channel for the company
Client Details :
- Our client is a food products company with over 5 years experience in developing products which nourish a person's health.
- The founders come with strong pedigree and the organisation is backed by marquee investors.
- Responsible to set up eCommerce platform, build the required team and lead it to be the primary revenue-generating division.
- Develop e-Commerce merchandising & e-retailing strategy to meet revenue target
- Collaborate with e-retail companies, negotiate profit margins, marketing expenditure splits and brand position
- Drive day to day optimization and digital revenue responsibilities across categories; analyze weekly and daily performance, provide insights and drive day to day optimization across all platforms
- Identify and create demography based marketing strategies to acquire the target customers
- Work with Marketing, Merchandising and Creative teams in our integrated planning process to deliver a cohesive shopping experience across all touch-points
- Understand our shopper needs and expectations in different geographies and work with creative teams to achieve a balanced, strategic approach to online merchandising localization
- Work with creative and localization teams to define online merchandising processes to suit the local needs
- Utilize reporting (conversion, funnel, etc.) data & analytics to improve business performance and inform merchandising strategies to drive growth
- Responsible for online collaboration to drive e-retail
- Collaborate with other corporates for promotional campaigns
- You will have MBA from a premier institute and should come with atleast 8 years of experience in manage E-commerce.
- You should have a good mix of own web store to marketplace experience. Being able to launch from scratch is an added advantage.
Job Offer :
Besides excellent compensation, you will have a great growth trajectory.
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Dinesh Yegireddi on +91 124 452 5430
Contact - Dinesh Yegireddi - +91 (0) 124 452 5430
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