Posted By
Posted in
Sales & Marketing
Job Code
1370238
1. Strategic Planning and Business Development:
- Develop and implement comprehensive business strategies for the general trade segment to achieve revenue and market share objectives.
- Identify and evaluate business opportunities, market trends, and customer needs to drive growth.
- Formulate and execute plans to expand the company's presence in the general trade market.
2. Team Leadership:
- Recruit, train, and lead a high-performing team to execute business strategies effectively.
- Provide guidance, mentorship, and motivation to the team to achieve sales targets and business goals.
- Foster a culture of collaboration, innovation, and high performance within the general trade team.
3. Relationship Management:
- Build and maintain strong relationships with key stakeholders in the general trade, including retailers, distributors, and other channel partners.
- Negotiate and manage strategic partnerships, contracts, and agreements to enhance business opportunities.
- Address any issues or concerns to maintain positive and productive relationships.
4. Sales and Revenue Management:
- Oversee the development and execution of sales plans to achieve revenue targets in the general trade segment.
- Monitor sales performance, analyze data, and implement corrective actions to ensure continuous improvement.
- Collaborate with sales and marketing teams to create effective promotional strategies and maximize sales opportunities.
5. Market Analysis and Competitive Intelligence:
- Stay abreast of market trends, competitor activities, and industry developments within the general trade segment.
- Conduct regular market analysis and gather competitive intelligence to make informed business decisions.
- Use market insights to identify areas for improvement and innovation.
6. Financial Management:
- Develop and manage budgets for the general trade business segment.
- Monitor financial performance, analyze variances, and implement cost-effective measures.
- Ensure profitability and return on investment in all business activities.
7. Cross-functional Collaboration:
- Collaborate with other departments such as marketing, supply chain, and finance to ensure seamless operations and alignment with overall company objectives.
- Drive cross-functional initiatives to enhance efficiency and effectiveness in delivering products to the general trade market.
8. Compliance and Risk Management:
- Ensure compliance with relevant laws, regulations, and company policies in all business activities.
- Identify and mitigate business risks to protect the company's interests.
9. Reporting and Analysis:
- Prepare and present regular reports to senior management on business performance, market trends, and key performance indicators.
- Use data analysis to derive actionable insights for continuous improvement.
Education - Master Degree In Management
Industry - Food
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Posted By
Posted in
Sales & Marketing
Job Code
1370238
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