Recruiter at Pylon Management Consulting PVT.LTD.
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Business Analytics Role - Bank (2-6 yrs)
Opportunity into Business analytics with a Banking major!
Hiring for a bank!
Looking for analytics professionals having strong experience in Business analytics using SAS.
Requirements:
- Education - Post Graduate (Statistics, Mathematics, Econometrics or Economics)
- At least 2 years of relevant experience in Banking / Financial Services Industry
- In depth business understanding for client, segment, product and channels
Skils required:
- Using data and insights, create opportunities to streamline client marketing journeys eg identify client trigger points for perception and behaviour change across paid, earned and owned media
- Develop, manage and report ROMI analysis of top 20% (80% spend) markets' marketing, establishing standardised post-campaign-reviews
- Develop and manage Post Campaign Reviews for Brand & Marketing activity
- Create a single version of the truth for performance marketing.
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