Upgrade to Pro Member
Talent Acquisition Team at Britannia
Views:2153 Applications:697 Rec. Actions:Recruiter Actions:0
Britannia - Manager - Urban Distribution Development (6-9 yrs)
Job Description - Position Title: Urban Distribution Development Manager
Function: sales
Key Stakeholders:
Internal:
1. RSM/SOM/ASMs
2. BDM
3.Brand/Category Managers
4. Supply Chain representatives
5. IT SPOC 4. SDM Team
External:1. Consultants 2. Vendors (IT / Trade activation/ Visibility Impact agencies)
Educational Qualification : PG / Graduate
Experience : 6-9 Years Experience
FMCG Industry
Position Overview:
- To plan and execute the Urban Distribution development at a region level, work closely with the team to drive urban business and distribution agendas, drive GTMs in the region, manage urban channel programs, driving front line sales force & managing trade spends.
Desired Competencies:
- Distribution knowledge, Market Execution, Business Development, Trade Marketing, Budgeting, GTM Planning & Execution, Knowledge of Channel programs
KEY RESPONSIBILITIES:
- Ensure Distributor level route to market implementation and hygine.
- Setting objective for distributors in Route to market.
- Observe salesman operations in the given markets.
- Align sales team to adhere to the corporate guidelines.
- Field Effectiveness & people development.
- Working closely with the sales team to drive field efficiency at a salesman level.
- Driving business through ground sales team through sku level drives.
- Ensure effective implementation of visibility initiatives in the market
- Identify the geography/channels/ outlets for visibility implementation
- Identify appropriate visibility intervention (boards, pillars, counters etc) basis budgets
- Coordinate with sales team for effective execution
- Create awareness on how to use visibility material
- Develop & execute regional level BTL programs, channels, and trade and brand activations
- Plan & provide support for activations based on RSM brief:
- Activation during festivals
- On-ground brand-led activations
- Channel activations
- Geography activations
- Planning and executing the GTMs across channels
- Planning for various GTM's in region.
- Aligning various stakeholders for the planned distribution and sales plan.
- Track GTM details for the period for the committed delivery.
The Apply Button will redirect you to website. Please apply there as well.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
2-Step Verification - Action Required
We've updated our security procedures!
Your privacy and security are important to us. We've recently updated our security measures to make iimjobs.com safer and more secure for you. This change requires you to reset your password.
Please reset your password using the link sent to your email. If you did not receive any email, please check your spam folder..
