Brigade Group - Deputy Manager - Marketing Analytics

What will you do?

- Responsible for providing various analysis including ROI and performance across channels, planning exercises and MIS support for the Marketing team

- Works closely with IT team on digital transformation & system improvement assignments

- Plan, coordinate & minute the strategic reviews and update on status of various initiatives to ensure deployments happen as per the plan

Core Responsibilities:

- Spend reports with inputs across all business KPIs

- Analysis of trends across leads, walk-ins, bookings and marketing channels and create financial models for decision support

- Mapping of processes, and identifying and driving process improvements, including the creation of standard and ad-hoc reports, tools, and dashboards using Excel, Power BI or other analytics tools

- Perform market research, data mining & benchmarking of performance across Developers

- Analyse past results, perform variance analysis, identify trends, and make recommendations for improvements

- Report on performance across channels and prepare for regular leadership reviews

- Evaluate financial performance by comparing and analysing actual results with plans and forecasts

What are we looking for? (Specific Skill Sets):

- High energy, dedicated and passionate to learn

- Self-motivated with a desire to improve existing methods and processes

- Strong interpersonal skills, including written, presentation and oral communication skills

- Comfort dealing with ambiguity and the ability to work independently

- Strong financial modelling experience and ability to think analytically

- Ability to work with different functions at all levels to achieve required outcomes

- Demonstrates positive outlook on everyday challenges.

Qualifications:

- MBA degree from Reputed Institute

- 3-5 years- experience

- Real estate experience is preferable but not mandatory