Practice Leader at Ray & Berndtson
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Branded Content - AFP - Media (4-7 yrs)
Location : Mumbai.
One of our clients who are leaders in the TV and Broadcasting business is looking professionals with branded content experience AFP.
This division helps clients, reach out to consumers and customers, through a mix of customized messaging solutions as well as innovative special programming and branding. Utilizing the full spectrum of multimedia options available, they provide a neutral and credible platform for reaching your messages to your desired target audience, and allow for focused and objective communication which no other media can provide so effectively, or so impact fully.
KRA :
- The creation of new properties and innovative ways to reach out to an evolved audience.
- Identifying IPR's.
- Developing various media formats to provide the client with the opportunity to reach their desired target audience.
- This position will handle the branded function /AFP function.
- The deal candidate will need to have extensive experience in developing brand & marketing plans for the event based and on air & digital properties .
About the candidate :
We are looking at candidates from Radio Television Print, Advertising Agencies, BTL, with great Project Management, Activation & ideation Skills with great insight into the broadcast and digital space.
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