Business Head at PAN India Recruiters
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Brand/Product Manager - Lifestyle Brand (3-5 yrs)
PRODUCT MANAGER -- MNC DURABLE MAJOR -- ( Lifestyle Brand )
The position will be responsible for planning the complete product mix, promotion's and right placement of the product category handled, with the objective to enhance Brand positioning and improving profitability.
- Managing existing Product Line
- Planing future product lines based on Profit Margins, Guesstimate forecasts, consumer research and Demand-Gap Analysis.
- Planing promotions, designing POS
- Getting Market / Product feedback for restructuring/reinforcing the product assortment
- Preparing Product Charters - A complete Product / SKU Chart for the semester.
- Crafting and thorough Implementation of the marketing strategy w.r.t. Distribution and placement of products in existing markets.
- Monthly SKU Rationalization to maintain the profitable SKUs and eliminate the slow movers.
- Inventory Management to reduce excess stocks and liquidate slow moving Inventory with dealer schemes / salesman incentives.
- Working on PCM sheet. ( Product Contribution Margin )
Candidate Requirement :
Work Exp : 3-4 years in a similar profile . Should have handled a category or a sub brand independently
FROM : Consumer Durable / Apparel / Lifestyle Brands / Consumer Electronics / Home appliances
Narayan Iyer ( 098191 47645 )
PAN India Recruiters
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