Position : Senior Manager-Branding/Product Industry : E commerce Location : Bangalore Customer understanding : - Be the voice of the customer internally - Understand needs - even those that the customers themselves may not realize - Stay on top of changing trends and strategic priorities through in-depth data analysis to predict customer behavior Pricing : - Develop the right pricing policy - identify opportunities for giving customers value through intelligent and limited discounting - Use discounting to drive portfolio mix and achieve strategic goals Merchandising : - Develop and execute plans to showcase the right products - Identify cross-selling and upselling opportunities - Own the customer experience in the category - make navigation, discovery easier. Save the customer time - Identify the parameters customers use to make decisions and ensure catalog richness Marketing : - Work with marketing to identify the best RoI initiatives to build awareness and encourage trial across channels - SEM, SEO, TV Commercials, etc. - Understand SEM, SEO and E-mail marketing - identify the right keywords, reduce SEM costs while increasing conversions of website visits to orders

Bangalore

Senior Brand Manager - Product Marketing - eCommerce 

Senior Brand Manager - Product Marketing - eCommerce  ,Job Description for Senior Brand Manager - Product Marketing - eCommerce  in Careernet in  Bangalore for (5-7) years of experience. Apply Now!

Job Description for Senior Brand Manager - Product Marketing - eCommerce  in Careernet in  Bangalore for (5-7) years of experience. Apply Now!