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26/03 Vivek Mishra
Partner - Talent Acquisition at Confidential

Views:6751 Applications:1940 Rec. Actions:Recruiter Actions:192

Brand Manager - FMCG (5-12 yrs)

Delhi NCR Job Code: 907409

The position will report directly to the Business Unit Head and be responsible for :

1. Be the brand custodian for the product range

2. Shape and execute the marketing strategy for launch of oral care range of products

3. Work closely with internal stakeholders, market research and ad agencies to develop the entire marketing mix from product development, pricing, packaging, communication, and distribution across online and offline platforms.

4. Establish marketing performance benchmarks, cost and pricing parameters, and sales volume projections

5. Measure and report performance of all marketing campaigns, and assess ROI and KPIs

6. Monitor market trends, research consumer behavior and and competitor activities

7. Drive ongoing as well as new marketing and communication initiatives

8. Monitor product distribution and customer/ consumer response

9. Develop innovative growth strategies for the business

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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