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24/10 Mukta
Consultant at Praaxis

Views:1905 Applications:330 Rec. Actions:Recruiter Actions:1

Brand & Marketing Manager - IIM/ISB/XLRI/FMS/MDI - FMCG/Telecom (6-8 yrs)

Delhi/NCR Job Code: 504308

Company name- Top telecom company

Designation- Brand & Marketing manager

Location- Noida (Any where from india people may apply)

Qualification- MBA from Premire B institute

Industry- Top FMCG & ASIAN PAINTS ONLY

Experience- 6 yrs - 8 yrs

JOB DISCRIPTION & KEY RESULT AREA

- Develop a strategy for the brand in alignment with the corporate plans and overall marketing plans

- Understand & define the brand identity & align all the brands plans accordingly

- Coordinate with advertising & research agencies as well as consultants to develop suitable brand initiatives to position the brand

- Plan ATL& BTL so as to deliver the required value proposition

- Scan the business environment to explore options for revenue generation from new and existing customers

- Develop and execute plans for brand extension

- Conceive, develop, propose, implement & control attractive sales promotional drives across various levels of trade & consumer franchise

- Monitor, track & evaluate market & competitive dynamics

- Develop systems within brand teams which facilitates better MIS and synergy of operations

- Assist in developing market entry strategy for previously untapped geographies

- Undertake all market research for obtaining feedback on various aspects of the brand

- Monitor and track performance of brand based on specified criteria

- Plan and ensure required marketing support for brand in terms of advertising, promotion, schemes etc. in co-ordination with sales team

- Develop various schemes incentive / discount to increase the contribution of the brand

Note- Only top premier B institute people may apply.

Industry- Top FMCG & ASIAN PAINTS ONLY

Kindly share your CV ASAP.

Mukta

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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