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03/10 Jitendra Lakhwani
Co-Founder at Mantras2Success Consultants

Views:1193 Applications:392 Rec. Actions:Recruiter Actions:198

Brand Manager - Pharma/Healthcare (2-5 yrs)

Mumbai Job Code: 1163597

Responsibilities:

- Analyze brand positioning and consumer insights

- Shape and communicate our vision and mission

- Translate brand elements into plans and go-to-market strategies

- Manage a team of marketing people working on brand initiatives

- Lead creative development to motivate the target audience to "take action"

- Establish performance specifications, cost and price parameters, market applications and sales estimates

- Measure and report performance of all marketing campaigns, and assess ROI and KPIs

- Monitor market trends, research consumer markets and competitors' activities

- Oversee new and ongoing marketing and advertising activities

- Monitor product distribution and consumer reactions

- Devise innovative growth strategies

- Align the company around the brand's direction, choices and tactics

Essential skills:

- Business savvy

- Ability to multitask

- Excellent written and verbal communication skills

- Strong research and analytical skills

- Comfort with CRM software

- In-depth understanding of the company's current products and future concepts

- A willingness to listen

- Ability to think creatively and innovatively

- Budget-management skills and proficiency

- Professional judgment and discretion that comes from years of experience in the field

- Analytical skills to forecast and identify trends and challenges

- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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