Brand Manager - Personal Care Segment

We are hiring for Brand Manager position for one of our client in personal care segment for Mumbai Location.

Education & Experience :

- Please note this would be a startup kind of business division of client.

- The incumbent should have strong marketing and branding experience with FMCG industry experience of around 2-3

- Preference for someone with experience in the Personal Care space or in a similar category of products as that of Client Product Portfolio

- Looking for someone who has managed a large product portfolio with extensive experience in BTL marketing activities

- Preference for someone who has successfully launched a brand/product category or concept in one of her previous roles

- Preference for someone with some digital marketing experience

The incumbent will be responsible for:

- The key deliverable for this role is to ensure profitable exponential growth of brand portfolio through a good brand marketing strategy

- Ensuring profitability of each SKU in laid down norms

- Maximizing return on marketing investments

- Conducting relevant BTL programs as appropriate for product category

- Working with creative and ad agencies to come up with good brand building activities

- Having a strong working interface with all the departments in the organization

- Responsible for consumer insight generation, tracking of competitive brands

- Working on product improvements, and new product development/launch extension plans based on consumer insights and need-gap analysis from the market; Discovering best sellers and removing poorly performing SKUs; Carrying out and testing marketing initiatives for the same

If Interested please apply to position we will get in touch with you with more details on JOB.

Sarabjeet