Partner at Career Stars
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Brand Manager - Marketing Support - FMCG (3-10 yrs)
Skill Sets required :
- Organisational skills
- Adaptability
- Good teamworking skills
- Communication skills
- Numerical skills
- IT skills
- Creative Agency Management
- Understanding of Research
- Basic of Trade Marketing Planning
Brand :
1. Over viewing and execution of promo plans
2. Artwork Management
3. Develop and implement ground activation plans
4. Implement consumer sales promotion
5. Help and organise Market Research
6. Assist with brand strategy and annual marketing plan
Trade :
1. Execution of Go to Market plans
2. Support Product availability - supply at national level against plan & sales forecast - collaboratively with SCM team.
3. Develop and implement trade marketing plans
4. Monitor and assess Promotor & Merchandisers
5. Collaborate with vendors to provide cost estimates and collateral
6. Ensure delivery within budget and timing requirements, managing approvals with stakeholders where necessary.
Analytical :
1. Exercise new database structure towards creating better analyzability and sales information systems
2. Oversee business analysis and reporting on brand, competition and category performance
Organisational :
- Liaison with Territory Heads to understand market reality
- Maintain project timing through clear identification of deliverables, risk identification, issue tracking, and escalation
- Ensure proper management for customer support initiative
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