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Manager - Executive Search at Liontree HR Consultants Pvt Ltd
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Brand Manager - Healthcare (2-5 yrs)
Leading Healthcare Co Looking for Brand Manager based at Mumbai.
- PGPM/MBA ideally from a Tier I, II B-school (2014-2016 batch)
- 2-4 years of experience in brand management & 1 year in sales
- Preferably - at least 2 year of experience in building brands for E- commerce space
Job Responsibilities:
- Responsible for handling and building E-Comm channel which would be one of the priorities
- Brand Management of the given product category
- Working with Key stakeholders to drive execution of Marketing Plans
- Responsible for the delivery of the Top Line and Bottom Line of the Brand
- Responsible for BTL & ATL Activation
- Responsible for New Product Development, Product Launch - Create new ideas, concepts that can be validated by consumer research for entry into the NPD pipeline
- Responsible for Designing & Execution of Brand collaterals
- Responsible for Conceptualization & Execution of Campaigns
- Work with creative and digital agency partners to drive effective and cost optimized marketing communication. Drive thought leadership and execution rigor to drive output with maximum agility
- Responsible for managing Marketing Budgets
- Driving marketing hygiene around tracking, reporting and control of marketing spends
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