Brand Manager - FMCG

Company: which is a reputed FMCG company

Position: Brand Manager

Location: Mumbai

Job Profile:

1. Creation of brand positioning platforms and generation of effective communication plan

2. Media Planning and Buying, Vendor Management

3. Provide Brand Strategy inputs : Develop an annual broad Marketing plan & execute

4. Product Promotions

5. Competitive Intelligence : Collect & recraft plans as applicable

6. Planning ATL & BTL communications, developing merchandise.

7. Partner with the Sales team in devising strategic trade initiatives & trade related activities

8. Deliver on Market shares & business goals

9. Innovation : Develop a clean innovation funnel & work with cross functional teams to deliver on same.