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Assistant Manager at Quadrangle
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Brand Manager - FMCG (4-9 yrs)
Candidates with FMCG experience only apply
A. KEY PURPOSE
This position is responsible for owning and leading each business (brand) and use general management skills to make decisions and innovative brand marketing to generate demand. As a Brand Manager - India, the individual will lead multi-channel communication ideas to generate awareness and drive trial for respective brand.
B. KEY RESPONSIBILITIES
- Collaborate with the team of trade and channel marketing and sales to develop, plan and deploy the go-to-market strategy for the key brands. Ensure successful and timely launches with activation excellence
- Partner with the internal media team and media partners to develop and execute media and digital media plans for the brand.
- Collaborate with the Shopper Marketing team to know the shopper & consumer, and engage with them through structured instore strategy.
- Executing innovative demand and trial generation plans.
- Actively manage and develop ABMs. Coach team and contribute to their career growth.
C. KEY INTERFACES
- Internal
- With Business Unit
- With Sales & Marketing
- With Trade Marketing
- With Supply Chain
- With Finance
- External
- Advertising agencies, Vendors
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
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