Founder & CEO at The Hiring Story
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Brand Manager - Fasion Lifestyle Segment - IIM/IIT/BITS/FMS (4-8 yrs)
- Building a strong brand connect with the target audience through campaigns, events, and partnerships.
- Maintaining consistency in brand image, positioning, and communication across all customer touch-points
- Monitor competitive activities, brand health, and brand share.
- Partner with the sales team to recognize business matrices, dive deep on root causes & address relevant opportunities/weakness through innovative marketing programs
- Undertake all market research for obtaining feedback on various aspects of the brand Strategize, plan & execute marketing projects to engage our customers effectively.
- Manage creative agencies, collaborate closely as strategic partners
- Worked in brand management/marketing
- Should have strong community marketing experience & community business model know-how
- Successful track record of working on brand identity & positioning
- The proven track record for designing, implementing and tracking the impact of creative marketing programs
- Prior Experience in sales function will be an added advantage
- Total desirable experience of 4+ years in marketing