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Consultant at Michael Page
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Brand Manager - eCommerce/FoodTech (3-8 yrs)
The Brand manager (BM) will be part of the Marketing Team and will be responsible to drive the P&L for the brand.
- Analyze brand positioning and consumer insights
- Translate brand elements into plans and go-to-market strategies
- Lead creative development to motivate the target audience to take action
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets, and competitors- activities
- Oversee new and ongoing marketing and advertising activities
- Devise innovative growth strategies
- Align the company around the brand's direction, choices, and tactics
Skill Set
- 3+ years of experience in branding/marketing roles
- MBA from a tier 1 institute
- Strong understanding of Data
Client:
Client is a seven year old company and a leading organisation in the foodtech space.
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