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23/02 Richa Gupta
Key Account Manager at Sparkinfy

Views:838 Applications:289 Rec. Actions:Recruiter Actions:228

Brand Manager - Automobile (7-10 yrs)

Pune Job Code: 895364

Brand Manager

Job Description :

- Act as brand custodian and translate brand elements into plans and go-to-market strategies.

- Understand business plan/strategies and draw up marketing plans/calendar to deliver brand and brand KPIs.

- Measure and report performance of all marketing campaigns and assess ROI and KPIs.

- Manage creative development process: liaison with creative/partner agencies, work on development of communication campaigns and creative solutions. Own campaign development, execution, rollout including shoots, events and brand/product launches.

- Demonstrate consumer understanding: analyze competitors, market trends, develop consumer insights and work with agency/cross functional teams to conceptualize research reports.

- Media planning including digital: driving digital campaigns in close coordination with digital marketing team and agencies.

- Budget management: be responsible to manage budgets in terms of spend and cost allocation.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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