1) Brand Building, BTL Activities, Brand marketing,
2) Knowledge and confidence to run marketing operations at scale and create systems to monitor execution and impact.
3) Evaluate opportunities for partnerships, sponsorships, and advertising on an on-going basis.
4) Co-ordinate with business teams for BTL activity requirements and prepare a marketing calendar
5) Work closely with vendors (BTL, print, merchandising vendors, etc.) to ensure effective & successful execution of all BTL and Promotional Events
6) Create branding support material for internal stakeholders (collaterals, mailer campaigns, etc.)
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