Head - Executive Search at Keysite Solutions Executive Search
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Branch Head - Sales - Consumer Durable (12-18 yrs)
We have an urgent role with a leading MNC in consumer durable (AC ) at Bihar (Patna)
Role : Branch Head - Bihar & Jharkhand
Candidate only form Consumer Durable Industry to be considered.
FUNCTIONAL OBJECTIVE OF THE POSITION:
Achievement of strategic sales & marketing objectives as per business plan. Responsible for achieving desired profitability (EBITDA) for the state as per the organization objective. Ensure channel productivity by continuous monitoring and achieve business objective through cost optimization.
- Business target achievement (Quantity & Value wise) & sales forecasting for the branch as per Business Plan. Business plan includes collection targets, profitability targets and other aspects of strategic business unit along with sales targets.
- Maintain ASP limits for branch. Control for the branch and scheme variations.
- Special focus on high pay-out Distributors so that schemes once finalized don't get hampered, tracking, monitoring & reducing dealers who are offered higher schemes to increase profitability.
- Trend Analysis, Network loss analysis & Corrective action plan for network expansion. Ensure monthly availability of stock & monitoring commercial activities for AR control
MODEL MIX AVAILABILITY:
- Product Planning & Model Mix availability at branch as per allocated budget.
SALES FORCE TRACKING SYSTEM:
- Monitor and drive TEAM on their review of PJP in prescribed format.
- Responsible to achieve the targeted no. of visits as per the plan.
- As per business Plan responsible to allocate targets to TEAM, also monitor their performance regularly.
CONTROL OVER DUES:
- Inventory tracking, support & aging analysis; tracking & controlling overdue outstanding.
- Quick clearance of all pending deliveries. Ensuring daily billing is done at branch for controlling/Nil BBND.
- Timely clearance of all Dealer Statement of Accounts on monthly basis.
- Ensure achievement of value market share on monthly basis.
- Achieve product & segment wise market share on monthly basis.
- Ensure growth in market share in proportion to the market growth in the branch for the respective months.
BILLING POINT & NETWORK EXPANSION:
- Monitor and control Sales distribution plan through Direct Dealer / Distributor's. Suggest Network Expansion, Correction & Channel Management strategies to TEAM.
MARKETING & COMPETITION TRACKING:
- Track the competitor products and conduct product bench-marking exercise to provide specific inputs to support PP, Factory and R&D team in Product development.
- Effective execution of BTL activities, Product display availability and support, POP distribution, ISD placement & education as per defined guidelines.
- Coordination with Service team on all the issues related to service
- To keep track on service hygiene (+5 Days/+10 Days/ +15 Days/ Part Pending Calls) TAT is met as per standard norms.
- To take appropriate action for resolution of service pending calls at dealer/distributor/customer end.
- Ensure service issues are being resolved within the timelines defined & agreed.
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