Responsible for achieving all Branch related targets. The role holder must also demonstrate strong knowledge of banking processes and regulatory requirements and ensure compliance for the same. The incumbent must deploy effective risk management mechanisms to minimize risk exposure while driving sustained revenue generation and liabilities mobilization at the branch level.

Strategy & P&L Management :

- Maintains the Profit and Loss statement and Balance Sheet for the branch

- Executes the Branch Strategy in line with the overall Branch Banking strategy for the bank

- Sustained revenue generation for the branch through cross sell of TPP, RA and BB products

- Liabilities mobilization through CASA portfolio growth in the Branch Catchment Superior and Consistent Customer Service

- Ensures Efficient complaint management within specified TATs

- Drives high service scores

- Conducts customer engagement programs and marketing events

- Ensures proper implementation of CRM by the Sales, Relationship & BSD departments and to be reviewed at every interval

- Strengthening Systems, Controls and Processes

- Ensures Upkeep of the Branch and ATM and raises issues if required

- Liaises with respective teams for effective and efficient Fraud Management within the cluster

- Ensures branch compliance with Bank's policies and processes

- Ensures timely submission of MIS reports

- Ensures safety and security of Bank and customer's assets

- Ensures Audit related deliverable both internal and external are met as per the prescribed norms

- Ensures Role clarity to employees in the branch and manage attrition

Performance Management :

- Tracks and monitors daily productivity and book movement of the branch

- Partners with the HCM Business partner for periodic review of performance of executives in the Branch and identify training needs if required

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