Key responsibilities: - Create content and execute marketing campaigns - Customer Reference Marketing: Work directly with customers and Practice Directors to develop case studies, press releases, testimonials. - Work with the web team to maximize web site presence for the BU (how our message and content is presented on all web sites, link &amp; hierarchy structure). - Social Media Architecture (how messaging for the BU is presented on Facebook, Twitter; linkage between the sites, and overall integration vision with corporate. Works with Social Media Specialist and Manager - Plan and execute events from large to small - Webinars: Content Development, scripting, diagrams, equipping presenters, ensuring presenters know the material and are prepared to deliver - Campaign: Plan and execute campaigns campaign plan specifying which elements are included from the above to form a campaign, the purpose of the campaign and how it will be executed and measured - Analyst Relations Program: Work with Corp Marketing to map spokespeople to Analysts, create timelines for when Analysts should be contacted and help train spokespeople on dealing with analysts Skills required: - 5+ years marketing experience - Experience in planning and executing events - MBA or equivalent industry experience; Utilities experience a bonus but not required - Excellent written and oral communications skills - Ability to work independently and with multiple global team members - Self-motivated - Skills in video editing, social media, customer facing projects - Ability to work across global and cultural boundaries

Mumbai

Noida

Pune

Birlasoft - Business Unit Marketing Manager 

Birlasoft - Business Unit Marketing Manager  ,Job Description for Birlasoft - Business Unit Marketing Manager  in Birlasoft in  Mumbai Noida Pune for (5-12) years of experience. Apply Now!

Job Description for Birlasoft - Business Unit Marketing Manager  in Birlasoft in  Mumbai Noida Pune for (5-12) years of experience. Apply Now!