About bijnis:
Founded in 2015, bijnis is revolutionizing unorganized manufacturing industries by digitizing factories. Our goal is to make the factory smarter, faster, and cost-effective with the help of our technology, so that factory owners can scale and grow their business without any difficulty. Currently, in the Footwear category, bijnis enables 1000+ Manufacturers to serve 100,000+ network of Retailers across 12000+ pinches pan India.
On a mission to build #FactoryTech for the 1,000,000+ Small/Medium factory owners in India, the start- up has raised US $10 million in its Series A round from Sequoia, Matrix Partners and its existing investors WaterBridge Ventures and Info Edge in July 2020. The start-up is on an aggressive path to becoming India's leading business-to-business marketplace for unorganised retail segment.
Reporting to: Founders Location: Delhi/NCR Key Responsibilities
- Build Products for Factories that help them in improving their Customer Retention on the Platform
- Drive the Customer Retention Metric both at a Platform and at the Factory Level
- Improve Product Discovery on the Retailer App to enhance new retailer Acquisitions for factories
- Drive the execution of all product lifecycle processes for the growth of Factory Distribution product, including product research, market research, competitive analysis, planning, positioning, roadmap development, requirements development, and product launch
- Assess current competitor offerings, seeking opportunities for differentiation
- Analyze consumer needs, current market trends, and potential partnerships from an ROI and build vs. buy perspective
- Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI
- Translate product strategy into detailed requirements for prototype construction and final product development by engineering teams
- Collaborate closely with engineering, production, marketing, and sales teams on the development, QA, and release of products and balance of resources to ensure success for the entire organization
- Implement, and maintain production timelines across multiple departments
- Appraise new product ideas and strategize appropriate to-market plan
Key requirements:
- Engineering or an MBA graduate from a reputed university
- 4+ years of product management experience, preferably with consumer and/or b2b startups that have attained scale
- Experience identifying business opportunities, building a product strategy, and influencing deliver against a multi-year roadmap
- Understands core technologies utilised in their product domain and is fluent in pros and cons of technical alternatives
- Good understanding of acquisition and retention funnels
- Demonstrated ability to achieve goals in a fast paced and an unstructured environment. Thrives in ambiguity and rapidly changing environment
- Hands-on experience of both qualitative and quantitative research methods such as AB testing, data analytics, and user research
- Robust understanding of complex and scalable technical architecture for web and mobile applications
- Problem solver with strong analytical skills and comfort with data
- Excellent verbal and written communication skills
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