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24/05 Yogesh Soni
Assistant Manager - HR at Supermarket Grocery Supplies Pvt. Ltd.

Views:5975 Applications:69 Rec. Actions:Recruiter Actions:16

BigBasket - Category Marketing Analyst (1-3 yrs)

Bangalore Job Code: 701613

Primarily responsible for growth marketing of the assigned categories which includes the following action areas :

1. Positioning

2. Pricing strategy

3. Competition Benchmarking

4. Communication and promotion

5. Customer acquisition and retention to the category

- Work very closely with the buying team to create and maintain the right range across the country

- Understanding customer behaviour through data mining and market research. Using data insights to drive actions

- Own customer experience jointly with other stakeholders such as buying, operations and product

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Women-friendly workplace:

Maternity and Paternity Benefits

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